I’m still on Christmas break, with minimal internet availability, but here’s a tidbit of news about Brazilian Blowout. Courthouse News Service reports today that a class action lawsuit was filed against Brazilian Blowout (technically GIB, LLC; Brand Building Communications, Inc.; and Brazilian Blowout, LLC) on Dec. 15th. The plaintiffs are asking for more than $5 million for damages. A pdf of the legal document can be accessed through Courthouse News Service here.
The lawsuit basically claims that Brazilian Blowout marketed their product as formaldehyde-free when they knew (or should have known) that it wasn’t. This damaged the reputations of salons that later had to break the news to their clients that the product contains formaldehyde, etc. etc. Sadly, I don’t see any mention of methylene glycol in this one, though I imagine that issue will be BB’s main line of defense if it goes to trial.
There is, however, a fun typo on page 16, line 9 of the legal document: ”…the monies paid to Defendants for a product which does not deliver the purported oral health care benefits as advertised.” That’s probably a copy-paste error from some other lawsuit about mouthwash or something.